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May 28, 2020
Everyday, we get emails from budding skincare entrepreneurs asking how they can start their own skincare range as quickly, easily and affordably as possible.
Thankfully, in this day and age, there are a number of options on offer and today, we’re going to break them down for you - pros, cons and all.
We understand that making moves to start your own skincare brand is a big decision! It’s our hope that this article helps you to make an informed decision, so you can rest assured that you’re on the right path and won’t be hit with any unexpected expenses and nasty surprises along the way!
If you don’t want to make your own products yourself, then here’s three alternative ways you can start your very own skincare range!
One - Work With a Contract Manufacturer
A contract manufacturer formulates and manufactures skincare products from scratch. They take your idea for a product and create it for you. Here’s some of the pros and cons associated with working with a contract manufacturer!
Please note that PLSC is not a contract manufacturer. If you want this type of support, you would need to look elsewhere - a simple Google search will point you in the right direction.
You have full control over your product formulation
It can be extremely expensive to create a product this way. Samples alone can cost upwards of $1500
Because the MOQ is often high, the price per unit is often reasonable
Contract manufacturers have very high minimum order quantities (MOQ’s) - some as high as 10000 units per order - making it a financially risky option
You may be able to own the formulation in some cases
It can take up to a year to get your product formulation finalised and ready to sell
If you are interested in working with a contract manufacturer, here’s some questions to consider:
Given that this process takes a significant investment of time and money, is this a viable option for me?
Taking all my expenses into account, how many units would I need to sell, to begin making a profit? Is this realistic given my marketing strategy and the resources I have at my disposal?
Two - Use PLSC’s Customised Product Service
Our Product Customisation Service allows brands to create their own unique product by adding their choice of key ingredients and essential oils/natural fragrance extracts to an already professionally formulated base product (we have five bases for you to choose from - a cleaner, toner, moisturiser, oil elixir and gel serum!)
As you’ll read, there’s A LOT of pros associated with creating a customised product!
With nearly 100 ingredients/scents for you to choose from to add your choice of base product, you’re likely to have a product formulation that is unique to your brand!
Although HIGHLY UNLIKELY, there is a slim chance that your product may contain the same ingredients as another brand
It’s very cheap to try a sample of your customised product so you can decide if it’s the right decision for you or not
Given the low MOQ of just 100, the cost per unit can be higher than a contract manufacturer
We offer ingredient selection support so you can ensure you’re creating the perfect product for your brand and dream customer
You do not legally own the formulation
You can have an extremely profitable brand without other expensive costs like rent, storage, machinery, etc.
We offer low MOQ’s of just 100 units
The turnaround time is quick and you could have your own ready to sell product in as little as one month
You can ship your own unique packaging to our lab, and we will fill it for you
You can find out more about our Product Customisation Service here.
Three - Use our Private Label Service
PLSC provides already formulated professional skincare products to businesses who then brand and sell them as their own. This service is very popular and has helped many brands reap great financial rewards (some have built seven figure businesses!) and recognition both domestically and internationally!
With 35 products to choose from, there’s lots of opportunity for you to select your own unique range of skincare products
Although marketed differently, other brands will have the same product formulation as you. It’s up to you to create unique branding that speaks directly to your dream customer!
It’s very cheap to try a sample of your customised product (as little as just a few dollars!)
We offer a product selection support so you can ensure you’re choosing the right products for your brand and dream customer’s skin needs
If you choose to use packaging that is not provided by PLSC, you have to fill it yourself
Packaging is included in the cost
With a recommended markup of 200% there’s lots of room to make a huge profit
We offer low MOQ’s of just 10 products!
Here’s what one happy client said about her experience with our private labelling service …
“PLSC has enabled me to start my dream. They helped me to start my journey immediately without the stress of purchasing, formulating, testing and packaging on my own. PLSC products are beautiful and fulfill all my ethical standards. Highly recommend this unique product and service!”
You can find out more about our Private Label Service here.
And there you have it friends, three ways you can start your own skincare range, complete with pros and cons! We hope this helps make your next step forward an easy and exciting one!
If ever you have any questions about our Customised Product Service, or Private Labelling Service then don’t hesitate to reach out to our friendly team at info(at)privatelabelskincare.com.au. We’re here to help and would be honoured to help you bring your skincare brand to life!
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